Working space for creatives, with KICK ASS coffee!

This is a portfolio practice project that I completed as part of the Logo Legends Course by James Martin, aka Made By James. This was a chance to keep the creative juices going over a quiet January and what a crackin’ brief it was to work on.

The business concept is the "creatives coffee shop" - its a co working space for creatives that doubles up as a coffee roasters & cafe.

Everyone is welcome, but that main objective is to offer an alternative creative sanctuary that people feel excited by. A calming place of Zen that allows you to do focused work without distraction, escaping their noisy workspaces, full of chat and emails, to come and find peace.

My approach for this identity was to create a warm comforting brand that played on the duality of the business providing energy to it’s customers whether it be caffeinated or plugged in to their workspace for the day.

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